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Hiring Now: Lead Gen Specialist

At Talentbank, we believe in individual growth that resonates with collective success. As you carve out a standout career with us, you also play a pivotal role in empowering and motivating others to reach their full potential.

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The Lead Generation Specialist performs activities focused on identifying and nurturing potential customers or leads for a business. The primary goal is to create a pipeline of qualified leads that can be passed on to the sales team for further engagement. The Lead Generation Specialist plays a crucial role in the sales and marketing process, acting as the bridge between marketing efforts and the sales team. Effective communication, strategic thinking, and a keen understanding of the target audience are key skills for success in this role.

Responsibilities (included but not limited to):

  • Market Research: Conduct research to identify potential markets, industries, and customer segments. Analyze market trends and competitor activities to stay informed.
  • Lead Identification: Use various channels such as online research, social media, and industry databases to identify potential leads.
  • Data Management: Build and maintain a database of potential leads. Ensure data accuracy and update lead information regularly.
  • Outreach and Prospecting: Utilize email, phone calls, social media, and other communication channels to reach out to potential leads.
  • Qualification: Assess the suitability of leads based on predetermined criteria.
  • Collaboration with Sales: Work closely with the sales team to understand their needs and criteria for qualified leads. Regularly communicate with sales teams to provide updates on lead progress
  • Reporting and Analytics: Track and analyze lead generation metrics and KPIs. Provide regular reports on the effectiveness of lead generation campaigns.
  • Technology Utilization: Use CRM (Customer Relationship Management) tools to manage and track leads.
  • Continuous Improvement: Stay informed about industry best practices and emerging trends
    in lead generation. 


  • Bachelor’s degree in any Business course, or related field. (Relevant experience can be considered in lieu of a formal degree including those qualified in Project Management - PMP).
  • Minimum 3 years experience in project planning and management or similar roles.
  • Ability to work collaboratively with cross-functional teams to achieve business objectives.
  • Results-driven mindset with the ability to meet or exceed revenue targets.
  • Strong analytical and problem-solving skills with the ability to use data to drive decision-making.
  • Ability to work under pressure and meet tight deadlines.

Compensation & Allowances:

  • Competitive salary package with additional perks (Basic Salary + Parking Credit).
  • Various allowances provided (petrol, toll, meals).
  • Comprehensive fringe benefits, including healthcare, wellbeing packages, and leave entitlements.

Professional Growth & Career Advancement:

  • Opportunities for career advancement and promotions.
  • Support for attending seminars, courses, and events related to professional growth.
  • Exposure to digitization through the exploration of various software, fostering skill development.
  • Open concept workstation, contributing directly to the company’s growth, and a fast-paced, dynamic office environment.

Your Day-to-Day Role as an Lead Gen Specialist

As a Lead Gen Specialist, your day-to-day involves researching potential markets and customer segments, identifying leads through online channels, managing lead data, and collaborating with sales teams. Utilize various communication channels for outreach, assess lead suitability, and employ CRM tools for effective tracking. Stay updated on industry trends, analyze lead generation metrics, and provide regular reports for continuous improvement. 


Market Exploration

Delve into market landscapes, identifying potential markets, industries, and customer segments. Stay sharp by analyzing trends and competitor activities for strategic insights.


Lead Discovery

Navigate diverse channels, including online research and social media, to unearth promising leads. Leverage industry databases to uncover potential opportunities for engagement.


Data Mastery

Craft and maintain a robust lead database. Ensure precision in data management, updating lead information regularly to uphold accuracy and enhance overall efficiency.